Rapha - Naysayers

Rapha athlete Keegan Swenson is just different. Super friendly, humble and unassuming on the surface. But then you watch him ride. He’s lightning fast and was born competitive. He listens to punk, metal, and hardcore when he rides and embraces his own brand of “fuck em all” mentality. It was a fun opportunity to visualize that fast-paced and high-energy state-of-mind, representing those of us who prefer some face melting.

Role Director
DP Justin Balog
Editor Kyle Von Hoetzendorff / Luckyday.tv
Color Eric Rosen / Lightpress
Creative Director Shaun Daley
Client Rapha North America
Music Rise Records